One company.
Five engines. One standard.
SMILE Company, LLC is a real estate asset management holding company that turns premium properties into lasting value.
Five companies work in concert — investment, construction, AI operations, performance coaching, and community housing — so every deal is built, run, and optimized under one roof.
The SMILE Family of Companies
What is SMILE Company, LLC?
SMILE Company, LLC is a real estate asset management holding company in Granite Bay, California. We manage premium real estate investments — multifamily housing, storage, mixed-use commercial, single-family rentals, and RV resorts — through five companies that handle every stage in-house: investment, construction, AI-powered operations, performance coaching, and community housing. Every decision runs through one standard: where smiles are as important as profits.
Five companies, working in concert
Each plays a distinct role. Together, they let SMILE Company control quality and cost from acquisition to optimization.
SMILE Asset Management
Our flagship. We acquire, develop, and manage premium real estate across six asset classes — chosen for strong returns and lasting community impact. From sourcing to optimization, every property is managed to the SMILE standard.
See asset classesSquare Up Construction
Our licensed, bonded general contracting arm (License #1069395). Ground-up commercial and residential builds, renovations, and real estate inspection — so projects get built right, the first time.
squareupconstruction.infoTIDE360 — Now It's Done
The AI business operating system that runs our back office and is available to your business too. 15 AI employees across marketing, finance, HR, and more — cutting admin time up to 80%. From $297/mo.
tide360.aiTraining by George
Healthy living should be fun. Personal, sport-specific, and wilderness training plus business coaching — keeping our people and partners sharp. Wealthy and healthy, that's the whole point.
trainingbygeorge.fitJane's Shared Housing Foundation
Our 501(c)(3) nonprofit creating safe, supportive shared housing — including Taylor's House, a youth mental-health housing initiative. Where love, compassion, and sustainable housing meet you where you are.
janessharedhousingfoundation.orgWhere we invest
Six asset classes, each chosen for strong financial returns and positive community impact.
Multifamily Housing
Modern, sustainable communities in high-demand urban and suburban markets.
Storage Facilities
Strategically located self-storage serving growing populations and businesses.
Mixed-Use Commercial
Integrated residential, retail, and commercial spaces that elevate communities.
Single-Family Rentals
Rental communities offering the comfort of home without the commitment.
RV Resorts
Premium destinations with modern amenities for the fast-growing RV market.
Strategic Advisory
Expert guidance for investors navigating real estate decisions with confidence.
Jane's Shared Housing Foundation
Our registered 501(c)(3) nonprofit creates safe, supportive shared housing for those who need it most. Its flagship initiative, Taylor's House, pairs housing with youth mental-health resources.
Profit with purpose isn't a slogan here — it's a company we built and fund.
Frequently asked questions
What does SMILE Company, LLC do?
SMILE Company, LLC is a real estate asset management holding company in Granite Bay, California. It manages premium real estate investments through five companies that work in concert: SMILE Asset Management, Square Up Construction, TIDE360, Training by George, and Jane's Shared Housing Foundation.
What asset classes does SMILE Company invest in?
SMILE Company invests in multifamily housing, storage facilities, mixed-use commercial real estate, single-family rental communities, and RV resorts, plus strategic advisory services.
What makes SMILE Company different?
SMILE Company controls every stage of the investment lifecycle in-house — construction through Square Up, operations through TIDE360, and people through Training by George. This integration lowers risk and cost while every decision runs through the SMILE philosophy: Safety, Morality, Inclusivity, Linguistic Clarity, and Experiential Value.
Where is SMILE Company located?
SMILE Company, LLC is located at 8757 Auburn Folsom Rd #3118, Granite Bay, CA 95746. You can reach the team at 916-276-0971 or [email protected].
How do I invest with SMILE Company?
Book a free strategy call with the SMILE Company team to explore current real estate investment opportunities matched to your goals and values.
George Knowlton III
George leads SMILE Company's family of businesses with one mission: prove that real estate can generate strong returns while making communities stronger. He's also the author of Invest With A SMILE and Smile & Scale.
Books by George Knowlton III
Two practical guides to building wealth and a life worth living.
Let's build something that lasts.
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